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Research your idea


Is self employment for you?

Working for yourself can be exciting and rewarding, but preparing and researching your idea will increase your chances of success. Libraries can help you do a lot of the homework for free.

Reasons to be self employed:

  • Fed up with being unemployed
  • Wanting to make some money
  • Want to be your own boss and make your own decisions
  • Having a good idea and using your skills to make it happen
  • Proving you can do it

Qualities you may need:

  • Confidence in yourself and your idea
  • Determination to stick at it, even when the going gets tough
  • Willingness to take risks and try out new ideas
  • Willingness to work hard and sometimes long hours
  • Being self motivated  

beauty shop

Business Ideas

Turn your idea into a business with COBRA - the Complete Business Reference Advisor.  You'll find simple, straightforward guides to starting up over 350 types of business, over 4,000 factsheets, market reports, contacts and sources of funding.  The Business Opportunity Profiles (BOPs) cover essentials such as start up costs, legal issues, and who your customers might be.


Market Research

"Market research is nothing more than a massive fact finding mission"
-Sahar Hashem, co-founder of Coffee Republic

Market research is vital to your business planning. You need to know who your potential customers and competitors are.  Not understanding your market really can mean the difference between success of failure.  But you can save valuable time and money by using the FREE resources available in libraries. Find out more HERE